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The project “COMMON TRADITIONAL PATRIMONY – EUROPEAN PROMOTION ELEMENT” aims to bring cultural institutions – museums on both sides of the border – closer together and to strengthen human relationships through common actions and activities which will lead to a better understanding, valorization and promotion of the traditional architectural heritage of Bucovina Village Museum and of the Regional Museum of Folk Architecture and Life Chernivsi. 
 
The main objective of the project is to develop cross-border cooperation with a view to revealing the common social and cultural heritage; this objective can be achieved by enhancing the mutual understanding between museums on both sides of the border. 
 
The efficient promotion of the traditional architectural potential existent in the cross-border area will improve the image of the two outdoor museums on the cultural tourism market and will become a potential source of development, on both sides of the border.